Moments of Happiness


Brand was not able to effectively use the digital space to amplify the ATL communication message


Everyone has some special moments that have not been captured


Omore brought “Moments of Happiness” to life by depicting it through a caricature.

The caricatures will be re-shared on social encouraging more entries and creating a chain reaction of people rejoicing over their little moments now made a memory to be cherished forever!


To establish the campaign message “Khushiyon ko Pighalnay na do” by an engagement lead activity on digital


To celebrate moments of happiness by giving people an opportunity to rejoice them in a special way and preserve them forever


Over 2000 entries in 6 weeks

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