Moments of Happiness
Brand was not able to effectively use the digital space to amplify the ATL communication message
Everyone has some special moments that have not been captured
Omore brought “Moments of Happiness” to life by depicting it through a caricature.
The caricatures will be re-shared on social encouraging more entries and creating a chain reaction of people rejoicing over their little moments now made a memory to be cherished forever!
To establish the campaign message “Khushiyon ko Pighalnay na do” by an engagement lead activity on digital
To celebrate moments of happiness by giving people an opportunity to rejoice them in a special way and preserve them forever
Over 2000 entries in 6 weeks